Sara Rosinsky

Sara Rosinsky

About

Sara’s initial career plan was to be a stand-up comedian. She loved the time she spent in comedy, but ultimately, she decided to focus on her very enjoyable day job in a Boston advertising agency, writing copy. Her love for copywriting never abated, and today, she runs a one-woman copywriting shop called Shiny Red Copy. She’s written everything from radio spots to highway billboards and promoted everything from marshmallows to mutual funds. In recent years, Sara has aimed her writing skills at helping people avoid common mistakes in English. She’s written the book Unflubbify Your Writing: Bite-Sized Lessons to Improve Your Spelling, Punctuation, and Grammar and loves to give presentations about how to navigate our tricky language.

Speaking at these events

Event
The Design + AI Summit 2026
April 9–10An Online Event

Learn the AI techniques that help you save time, improve results, and stay relevant.

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Archived
CreativePro Week 2025
June 2–6Now Available On Demand

Available for purchase through September 6. On-demand access ends June 6, 2026. CreativePro Week is the world’s best how-to conference to master the tools of…

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Article
How to Bullet Better

A guide to writing impeccable and effective lists

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Article
Yes, You Canva (Thrive in the Era of DIY Design)

A roadmap to success for collaborating with Canva clients

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Article
Tips for Writing More Effective Marketing Copy

Learn how to write more effective marketing copy by using these quick tips from Sara Rosinsky.

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Article
Interview with Sara Rosinksy, Crackerjack Copywriter

Q&A with Sara Rosinsky, who is presenting Copywriting Essentials at the 2023 Design+Marketing Summit for CreativePro

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Article
The Interrobang Is 60?!

A look at the history and usage of the obscure mashup of an exclamation point and a question mark.

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Article
Write This Way: How to Improve Your Chances of Landing Your Next Job

Learn how to craft your job-search writing to win the work you want.

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Article
Unflubbify Your Writing Book Excerpt

Use these quick tips to improve your spelling, punctuation, and grammar.

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Article
10 Ways to Unflubbify Your Writing

This new book is filled with simple clarifications and fun, easy ways to remember the rules for correct spelling, punctuation, and grammar.

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Article
Naughty Apostrophes and How to Tame Them

Apostrophes often get stuck where they don’t belong and left out where they do belong. Here’s how to apostrophize (yes, that’s a real word) with confidence.

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Article
Differentiating Devious Doppelgänger Words

A while back, I wrote “Lethal Lookalike Words and How to Spot Them.” In it, I clarified several of English’s many tricky words that sound alike and look so similar, they’re easy to confuse and spell wrong. But there are countless other linguistic twins and triplets, so I thought I’d tackle a few more. Let’s […]

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June 29–July 3, 2026

Nashville, TN (and online)