In this video, Sara Rosinsky explains why one of AI’s favorite writing formulas can make your message less effective. She breaks down the common “It’s not X, it’s Y” structure, showing how it distracts readers and weakens your point. Then, Sara demonstrates a clearer, more engaging approach that keeps the focus on what you actually want your audience to understand.Â
This is just a taste of the great content you’ll learn in Sara’s upcoming session at The Design + AI Summit 2026: Part 2, being held online September 17–18. See the agenda and sign up now.
Subscribe to the CreativePro YouTube channel for more helpful design tips!
This article was last modified on July 22, 2026
This article was first published on July 22, 2026
Commenting is easier and faster when you're logged in!
Recommended for you
How to Create a Composite Video Effect in PowerPoint
Learn how to create a composite using videos and photos right inside of PowerPoi...
How to Make an Abstract Photo Effect in Photoshop
Learn how to create an abstract look from a photo, using the colors of the image...
InDesigner: Insight Guides
Pam Pfiffner examines how one publisher is tackling the problem of creating prin...