Before&After Design Tip: Small Size, Big Impact
When it comes to impactful design, little things mean a lot.
Here’s a quick design tip on web design from issue 42 of Before&After Magazine.
On Abercrombie’s website, this black & white image took center stage.

But it’s the small jacket beneath it that makes the page interesting, bringing nearly the same visual presence as the black-and-white image above it.
CreativePro members can download original content from Before&After Magazine, a beloved resource that taught a generation of newly minted digital designers how to design and communicate effectively with the written word. See our archive here.
© John McWade/Before&After Magazine, courtesy of Gaye Anne McWade.
This article was last modified on January 3, 2026
This article was first published on February 14, 2025
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