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Sales Enablement Platforms

CreativePro Magazine issue 19 coverThis article appeared in Issue 19 of CreativePro Magazine.

Have you been looking for a way to display interactive content from InDesign on tablets and phones without creating an app? Do you need to distribute interactive content from InDesign to groups of users, such as sales and marketing teams? If so, you need to know about something called a Sales Enablement Platform, a special kind of Content Management System (CMS) purpose-built for sales materials.

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Keith Gilbert is a design consultant, developer, educator, speaker, and author. His work has taken him throughout North America, Africa, Europe, and Asia. During his 35+ year career his clients have included Adobe, Apple, Target, Oracle, and the United Nations. He is the author of several popular titles for LinkedIn Learning, Adobe Press, and CreativePro. Find him at gilbertconsulting.com and on Twitter @gilbertconsult
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