Many designers and marketers have heard of quick response (QR) codes are but don’t know how or when to use them in print materials. A smaller percentage are familiar with augmented reality (AR) codes. Now’s your chance to learn about these technologies for free. In a 90-minute webinar, Daniel Dejan of Sappi Fine Paper will cover five essential topics:
1. Whether QR and AR codes a short-term fad or a long-term strategic element
2. How to fold QR and AR codes into marketing campaigns
3. How to create QR codes
4. Marketing metrics for campaigns that include QR codes
5. Upcoming technology that might affect your strategies
The webinar will take place on December 13, 2011,?from 2:00 p.m. until 3:30 PM Eastern time. Click here to register for “From Print ?to Web with QR & AR Codes”.
This article was last modified on January 6, 2023
This article was first published on December 2, 2011
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