Design How-To: Get a Great Cover with a Label-Style Title

Covers — of catalogs, calendars, and many other publications — must command attention and convey a clear message. Text that looks like a label can accomplish both, no matter what materials you’re forced to work with.

In this article, John McWade digs into the details of how to design a label-style title. You’ll learn where to position it to create a sense of life and activity; which colors convey what moods; and when to choose between a bold label and a subtle corner banner.
Click the link “Label-Style Title” to open the PDF file in your Web browser. You can also download the PDF to your machine for later viewing. This how-to is formatted for easy onscreen reading. However, if you prefer paper, see pages 12 through 16 of the PDF, which repeat the information in a format suitable for printing.
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This article was last modified on December 17, 2022
This article was first published on March 10, 2006