In the 30 years I’ve been working in graphic design and production, nothing has been so earth-shaking as the coming of Generative AI. And the only way to thrive in this brave new world is to get a deep understanding of trends, tools, and issues surrounding this revolutionary tech. That’s why CreativePro has put together what promises to be amazing two-day event, packed with sessions by world-class experts to get you fully up to speed on all things GenAI: The Design + AI Summit 2025. It’s coming to a screen near you, November 13-14, 2025. Here’s a sample of what’s in store.
Deepfakes, Generative AI, and the Battle for Truth
It’s hard to overstate the importance of this session by Jigyasa Grover. Increasingly, designers are required to perform a balancing act of leveraging the efficiencies of AI while still upholding professional ethical standards and designing responsibly. How do we maintain authenticity and trust in a world flooded with generated content, where seeing is no longer believing? It’s a conversation we need to have.
Creative AI Lab: Powered by Adobe
I’m not sure how he does it, but Rob De Winter somehow manages to be on the cutting edge and stay grounded in real-world, practical uses for technology. He wrote a fantastic feature article in the current issue of CreativePro Magazine on using AI to fix photos in Photoshop. In this session he’ll take it even further, demonstrating cross-application AI workflows with Photoshop, Illustrator, Firefly, Project Neo, and more.
From Gen AI to Professional-Grade Assets
Tell me if this sounds familiar: You watch a slick demo of some new AI tech that makes it seem magical. Then you try it for yourself and can’t get anything remotely useful. You conclude this stuff is all just hype and not ready for prime time. But what if you could take that not-so-hot generated content and refine it to your standards in an efficient manner? That’s what Shelby Sapusek will be showing us.
AI and Design Law: Planning for 2026
With each new law and lawsuit, the legal boundaries are being set for what you can and can’t do with AI technology. No one knows yet where it will all land. Until it does, you have to keep a close eye on the news, which, let’s face it, can be exhausting. You might also feel like you have to be a lawyer to understand it all. Fortunately, Kathryn Goldman is a lawyer who keeps a close eye on the legal news about AI every day. And she’ll be sharing her best advice for how to use the tools and steer clear of trouble.
It’s Not Prompting, It’s Creative Direction
Whether you’re trying to generate text, images, or even video, you need to understand how to craft a prompt that will give you the results you want. Prompting will be one of most fundamental skills for a designer going forward. So Justin Seeley’s session is essential viewing. It will help you adopt the mindset of a creative director and be the boss of AI.
These five sessions alone would constitute an amazing event. But there’s much more to The Design + AI Summit. Check out the full agenda and join us November 13–14.
This article was last modified on November 4, 2025
This article was first published on October 5, 2025
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