Before&After Design Tip: Use Color to Mark an Active Hyperlink
A little pop of color can increase clicks on a hyperlink.
Here’s a quick design tip on using color in web design from issue 42 of Before&After Magazine.
A colorful object in a field of black and white is an easy way to signify an active link.

It’s great for portfolio-style sites and especially suitable when the images are from an era of black-and-white photography.
CreativePro members can download original content from Before&After Magazine, a beloved resource that taught a generation of newly minted digital designers how to design and communicate effectively with the written word. See our archive here.
© John McWade/Before&After Magazine, courtesy of Gaye Anne McWade.
This article was last modified on January 3, 2026
This article was first published on January 31, 2025
Commenting is easier and faster when you're logged in!
Recommended for you
Before&After: Make Desktop Holiday Cards
If you need to make your own quick and easy holiday card, this one fits the bill...
Before&After: Gestalt Theory: Continuation
Learn how to use Gestalt theory to explain visual connections.
Before&After: Design From a Creative Brief
To know if you’ve reached a design goal, you must first know what the goal is. T...
