Before&After Design Tip: Design Stationery That’s Almost a Brochure
How to create a consistent look on letterheads, envelopes, and business cards
Here’s a quick design tip for creating a consistent look on letterheads, envelopes, and business cards from issue 41 of Before&After Magazine.
Instead of designing a conventional logo, this firm chose three projects to adorn its stationery, effectively creating a photographic logo that’s nearly as good as a brochure.

The visual key is consistency of type, size, placement, alignment and color from letterhead to envelope to business card.
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© John McWade/Before&After Magazine, courtesy of Gaye Anne McWade.
This article was last modified on January 3, 2026
This article was first published on March 21, 2025
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