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The best text has a beginning, a middle, and an end, each part building to the next, with all the parts tying together coherently. It’s easy to put this engaging style to work in a small brochure. This 16-page article from issue 45 of Before&After Magazine lets you fold—and your reader unfold—a single sheet into an appealing, narrative-like presentation.
Fold and design your sheet so the reader sees your presentation in sequence. It’s inexpensive, it feels big, and it’s fun to make.
© John McWade/Before&After Magazine, courtesy of Gaye Anne McWade.
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