Chart Smart: How to Match Your Data to the Right Design

As a presentation designer, it’s your job to turn numbers into impactful stories. And the charts you choose will shape how your audience understands patterns, comparisons, and relationships in your data. In this session, you’ll learn how to match different data sets with the most effective visual formats—whether you’re showing trends, parts of a whole, distributions, or something else entirely. Through a rich collection of real-world examples, you’ll see how the right chart choice transforms raw numbers into visuals that spark clarity and connection. You’ll leave with a clear process for making confident, effective chart decisions that bring your data to life.

You’ll learn how to:

• Identify the best chart types for comparisons, trends, distributions, and more
• Match your data set with the chart style that communicates it most clearly
• Apply design tweaks that enhance, not distract from, the data
• See how small shifts in chart choice can completely change audience impact
• Build confidence in choosing visuals that tell the right story every time