Stock Photographers, Get Meta-Smart!
In the wake of seven, free educational events over the past two months, nearly 800 picture professionals from Puget Sound to the Potomac have a better grip on the power and processes of embedding photographic metadata. The Stock Artists Alliance plans three more getMETAsmart events for this fall in Atlanta, Chicago, and Tucson.
Audiences in Dallas, San Antonio, Seattle, San Francisco, Los Angeles, New York and Washington learned how to use metadata to help protect copyrights, make money licensing photography, smooth workflows, track image use, find images they need and find them again. In addition to sessions by metadata guru David Riecks, those who attended in Seattle, San Francisco, Los Angeles, New York and Washington also learned some of the newest techniques for search-engine optimization during presentations sponsored by Photoshelter.
Positive reviews abound. One commenter in Seattle said, “The speakers did a great job of catering to the full spectrum of audience experience/knowledge — not easily done!” New York’s Susan Shamper described the evening as “such an impressively organized seminar presented by well-informed, inspiring and entertaining presenters. Well done!”
Many others said they were surprised both at how much metadata could help their businesses and how interesting several hours of metadata discussions could be.
Thousands more have visited our growing website, PhotoMetadata.org, a tool intended as a resource the industry will value for years.
A glossary and “Field Guide” help you understand how to navigate the specific and evolving language of terms associated with image origins, rights and descriptions. Learn about the challenges of protecting, licensing and archiving digital photos. Learn how using standardized metadata can help. Find out what’s new in the world of metadata. Our extensive guides to metadata standards and best practices pair with links to other resources to help you become meta-smart.
New pages and information continue to grow and we’ll soon have online video and printed tutorials to help you use leading software tools – from Adobe, Camera Bits and Microsoft – to quickly embed and leverage descriptive metadata in your digital files.
This article was last modified on January 5, 2023
This article was first published on July 14, 2009
