Making Memories: What Neuroscience Can Teach Us About Presentation Design

Dr. Carmen Simon is a cognitive neuroscientist who studies exactly what kind of information resonates and is remembered by audiences, particularly when presented on screen. Prepare to see a lot of conventional wisdom shattered as Dr. Simon explores how pacing, emotion, complexity, imagery, and so much more influences the effect our slides and presentations have on our audience’s attention and memory.

Key Takeaways:

• Why simplifying slides might have the opposite effect of what we think it does
• Why audiences need to be ”primed“
• How to use repetition to your advantage
• The power of metaphors