Reply To: The march of automation

Great question! Yes, just like outsourcing projects to overseas companies, automation has been coming to design and publishing for a long time, and will continue. If you consider yourself an “ID grunt,” then I think there’s probably good reason to worry. This would be a great time to expand past “grunt” status and master the tool, so that you can:

• Build high-quality templates that can be used by other grunts (or automated systems)
• Perform high quality in low-quantity projects (brochures, magazines, ads, etc.)
• Learn how to use or even write scripts

I don’t believe we can future-proof ourselves, but I don’t think robots will replace the majority of human-created design and publishing soon.