Illustrator How-To: Designing Print-Friendly Greeting Cards with Sarajo Frieden
This story is taken from “Adobe Master Class: Illustrator Illuminated.”

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Sarajo Frieden’s Illustrator work is whimsical, colorful, and full of texture — which in PostScript parlance can mean complicated paths laden with points.

But Frieden knows that what seems complex on the surface can be simplified underneath. Follow along as Freiden develops a greeting card for UNICEF. She takes you from sketching the concept to defining her color palette to crafting her own type to creating a second project for the same client. And you’ll learn her tricks for using Illustrator’s Simplify command to ensure her work will print efficiently.
We’ve posted this story as a PDF file. All you do is click this link “UNICEF Greeting Card Project” to open the PDF file in your Web browser. You can also download the PDF to your machine for later viewing.
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This article was last modified on July 20, 2021
This article was first published on April 30, 2003
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