Calendars can be effective marketing tools, keeping your company’s image in fron to potential customers the whole year long. They can also be a lot of fun to create, but you do need to understand the best practices for calendar design and production to get the best results. PaperSpecs.com is sponsoring a free webinar called Calendar Design: 365 Days of Awesome. It takes place on Thursday, Sept. 5, 2013 from 2 p.m. – 3 p.m. Eastern (11 a.m. – noon Pacific).
Here’s the official description from PaperSpecs:
In this free PaperSpecs webinar sponsored by Kallima Paper, Kit Hinrichs, founder of Studio Hinrichs, will reveal tips on how to extend your brand identity through a calendar project, what formats work best, and how to let your creativity shine.
During the webinar, Hinrichs will talk about:
Why are some calendars so noteworthy?
Do you know what EVERY calendar must contain?
Is it possible to design a calendar that’s useless?
Which format is best for your calendar?
Will your calendar be a keeper or end up in the round file?
How does paper selection enhance your calendar design?
Should you use special printing processes on a calendar?
Can that annual calendar become a marketing tool?
As a special bonus, attendees of the live event will have the chance to win a 2014 Kallima Paper calendar. One hundred lucky people will be chosen in a random drawing. (Only those attending the live webinar will be eligible to receive this special gift from Kallima Paper.)
This article was last modified on January 6, 2023
This article was first published on August 23, 2013
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