Is it possible for a logo to be too successful? For it to become so familiar and ubiquitous that it essentially becomes invisible and its message lost? This might be the case with the recycling logo. Do you even notice it on printed materials any more? And if you do, does it motivate you to make the effort to recycle that item?
If you’re looking for an alternative that might be a little fresher and more eye-catching, check out the 18 free alternative recycling logos offered by Sappi Fine Paper North America. You can download them in PDF or PNG format.
Here’s the description from Sappi:
A “please recycle” Post Does not Have to be the ubiquitous chasing arrows we’ve all seen. In fact, it can be any interpretation of the Post you can think of. This is a great opportunity to flex your creative muscle while helping the planet. Put a “please recycle” label claim or message in a prominent spot on your printed materials. We know real estate on printed materials is precious-but so is our planet!
For info on the origin of the common recycling logo and usage guidelines, check out the article Decoding the Recycling Symbol.
This article was last modified on January 28, 2021
This article was first published on June 19, 2013
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