Designing Flash layouts without needing to know complex code is now possible within QuarkXPress. Quark Inc. announced today the availability of Quark Interactive Designer, which enables creative professionals to leverage their skills to create rich, interactive content such as interactive tours, online ads, and design-driven presentations using QuarkXPress 7.
Quark Interactive Designer puts added power in the hands of designers by allowing them to design precise and compelling Flash layouts for the Web without needing to know complicated code. That means creative professionals can utilize dedicated features for interactive buttons, animations, movies, and dozens of predefined actions for transitioning pages, playing sounds, sliding objects, and creating interactive menus.
“Quark Interactive Designer creates the opportunity to take the intricate, heavily designed printed work we’ve created for our clients and make it dynamic effortlessly,” said Steve Whittier, partner, vice president, and creative director of Factory Design Labs. “This easy-to-use software tool has single-handedly given us the power to offer more to our clients, all while saving us significant time and money. It’s always cool to find a new program that you can make something with – and then to have fun putting it to use. For us, this software is a big deal. It’s the only one of its kind, and we are already using it on projects.”
Quark Interactive Designer eliminates the need for multiple programs to produce multiple outputs and the hazards of potential conversion issues. Instead, users simply design for multiple channels inside QuarkXPress using the only Flash-creation application with built-in collaboration features in the industry.
“We see this as a great competitive advantage for our customers,” said Jürgen Kurz, Quark vice president of desktop publishing products. “Users design and create a layout once and then easily repurpose content for another format – saving hours of duplicate work and ensuring consistency. But most important, Quark Interactive Designer gives you instantaneous results. It is fun to create thriving Flash designs. You are going to love using this product.”
Quark Interactive Designer enables individual designers as well as corporate, Marcom, and retail groups to create dynamic marketing pieces in-house – all without hiring specialized development staff. Agencies can maximize the creativity of their designers by allowing the same core design group to rapidly design high-quality files in SWF file format without compromising their vision. Additionally, design students finally have one tool to fully express themselves through all channels: print, Web, and interactive presentations.
Availability and price
Quark Interactive Designer requires QuarkXPress 7.02 or later and is available as a Universal application for Mac OS and Windows. Quark Interactive Designer is attractively priced at $199 with a special introductory offer of $99 until April 1, 2007. Locate your nearest Quark Authorized Reseller in the Americas at www.quark.com/resellers and in Europe at euro.quark.com/resellers, or purchase it directly from the QuarkStore on the Quark Web site at https://store.quark.com/QuarkStore/.
Educational purchasers of QuarkXPress 7 will receive a copy of Quark Interactive Designer at no charge. If you are an Educational customer of QuarkXPress 7, visit the Quark Web site www.quark.com/education for more information.
To learn more about QuarkXPress 7 and how to purchase or upgrade, visit the Quark Web site at www.quark.com/sales/desktop. A fully functional 30-day evaluation version of QuarkXPress 7, including the new Universal release for Intel-based Macs, is available for download from www.quark.com/30days.
About Quark
Quark Inc. (www.quark.com) is an innovative software company providing design, production, and collaboration solutions that are transforming the business of creative communications. Quark has provided award-winning software for professional publishers since its flagship product, QuarkXPress, changed the course of traditional publishing. Founded in 1981, Denver-based Quark Inc. is privately held.
About Factory Design Labs
Factory Design Labs is the culturally relevant design collective focused on the sports, automotive, and entertainment industries and specializes in creating unique strategic solutions that connect brands and their consumers. Factory Design Labs currently works with Audi of America, Oakley, Intrawest Colorado, Brine, Palmer Snowboards, The Sports Authority, Sony Pictures, Dell, AdamSandler.com, Paramount Pictures, Boa Technology, Optic Nerve, Westword, Copper Mountain, SCARPA North America, SCARPA Italia, and Winter Park among other national and global brands. For more information, visit the company Web site at www.factorylabs.com.
This article was last modified on January 18, 2023
This article was first published on October 26, 2006
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