Better AI Alt Text Starts with Better Context

You can generate alt text with AI in seconds. Getting AI to understand what matters in an image, who it’s for, and how it will be used is much harder.

Join Caroline Desrosiers for a practical look at applying context engineering techniques to alt text workflows. Learn how an infrastructure of agents, prompts, metadata, style guidance, and human review can improve the quality of AI-generated alt text. Through real-world examples, you’ll see how context changes across the user journey and how to build an adaptable approach that prioritizes quality beyond basic compliance.

You’ll leave with practical strategies for creating AI-assisted alt text workflows that are faster, more consistent, and more useful for real people.

Key takeaways:

• Generate higher-quality, context-aware AI alt text with more consistent results
• Compare weak and effective AI-generated alt text through real-world examples
• Understand where human review remains essential for quality and accuracy
• Build more consistent alt text workflows across teams and content systems