Accessible Social Media Across Platforms

Your social media will have a greater impact when you make it accessible. Small choices like missing alt text, hard-to-read captions, or inaccessible hashtag formatting can make content difficult or impossible for many people to engage with.

Follow a practical, platform-by-platform guide to creating more accessible social media content for Instagram, LinkedIn, TikTok, Facebook, and more. Learn how screen readers interact with captions, hashtags, images, and video content across different platforms. Explore strategies for writing alt text that actually helps, creating readable captions, describing visuals clearly, and avoiding common accessibility mistakes that often go unnoticed. You’ll also see accessibility tools, AI-assisted workflows, and built-in platform features that can help you work faster while reaching a wider audience.

You’ll leave with approachable, real-world strategies you can immediately apply to your own social content workflows.

Topics include:

• Writing meaningful alt text and image descriptions
• Formatting hashtags, emojis, captions, and links for assistive technology
• Creating captions, transcripts, and audio descriptions for video content
• Designing graphics that communicate clearly to diverse audiences
• Understanding platform-specific accessibility features and limitations
• Using AI and built-in tools to streamline accessible content creation