Choosing Colors for Design and Marketing Success
Webinar Overview
Learn how color can be one of the most powerful tools in your design and marketing arsenal.
Join us Tuesday, June 17 at 11 am Pacific for our free 1-hour webinar to dive into the world of color theory, helping you unlock its potential to grab attention, influence emotions, and drive results.
This webinar features a replay of one of our top-rated Design + Marketing Summit sessions, presented by Nicte Cuevas.
Chat with attendees and experts throughout the session, and then bring your questions to our live follow-up Q&A with Nicte.
Plus, you’ll receive a special discount code for $100 off any multi-day pass to The Design + Marketing Summit 2025, being held online July 28–30.
Can’t watch the webinar live? After it concludes, we’ll send a link to watch the recording on demand to everyone who signs up, available until July 25.

Key Takeaways
- Psychology of Color: Explore how different colors evoke specific emotions and associations, allowing you to target your audience on a deeper level.
- Building Your Brand Identity: Discover how to choose a color palette that aligns with your brand personality and resonates with your target demographic.
- Color for Action: Understand how to use color strategically to guide user behavior and encourage conversions in your marketing materials.
- Beyond the Basics: Explore advanced color concepts like contrast, saturation, and cultural considerations for a well-rounded understanding of color in design.
Use the form below to sign up for the webinar
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We look forward to you joining us. Questions? Contact us at support@creativepro.com.
About Our Speaker
Nicte Cuevas is an award-winning bilingual Brand Strategist and Designer, and owner of Nicte Creative Design. She connects color, cultura, and design into a purpose-driven brand strategy for visionary companies. Through empathy-driven methodology, Nicte evolves, invigorates, and amplifies businesses’ unique brand positions. Her roots from Venezuela, Mexico, and Colombia deepen love and commitment to cultural diversity in her work. As a LinkedIn Learning instructor, Nicte has taught over 123,000 learners worldwide with courses on branding, color psychology, and design.
About The Design + Marketing Summit 2025
July 28–30, 2025 • Online

The Design + Marketing Summit 2025 is a three-day online event built for designers, marketers, and creatives who are tired of guesswork.
Learn how to make content that doesn’t just look good, but actually performs across social, email, print, and video. From typography and stakeholder communication to AI-driven workflows and motion graphics, every session is packed with practical, real-world takeaways.
Don’t miss this opportunity to elevate your creative game. Join us online July 28–30. See the agenda and register now!