
Ina Saltz
About
Ina Saltz is the author of eight typography and design courses on LinkedIn Learning which have been viewed by over 600,000 unique users. She is the author of Typography Essentials: 100 Design Principles for Working With Type (2019). She is a co-author of Typography Referenced: A Comprehensive Visual Guide to the Language, History and Practice of Typography, named one of the best eleven reference books of 2012 across all subject matter by the American Library Association. She also photographed and interviewed over 900 people with typographic tattoos for her popular 2 volume set of Body Type: Intimate Messages Etched in Flesh. For over twenty years, Ina served as the Design Director at Time Magazine (International Editions), Worth Magazine, Golf Magazine and others. She was one of the first art directors to work on a computer at Time Inc’s Teletext Project. She is a two term board member of the Type Directors Club. Ina lives in New York City with her husband. She has no pets or tattoos, but she does have favorite typefaces (Requiem, Bickham Script, and Franklin Gothic No. 2) and favorite characters (&, Q, Z, and R).
Articles
See all articlesBook Excerpt: Typography Essentials
This article appeared in Issue 128 of InDesign Magazine. In the following excerpt from her book Typography Essentials: 100 Design Principles for Working with Type, Ina Saltz shows how to make use of case, leading, images, and more to create beautiful and effective layouts with type. Using Cases Majuscules are majestic. Minuscules are modest. Uppercase and lowercase […]
A Different Kind of Body Type: Typographic Tattoos
I was on a crosstown bus in Manhattan in 2003 when I spotted a typographic tattoo: quite large and quite visible: it was the word “happy” in tightly-kerned lowercase Helvetica. I was mesmerized! I had to know more. Thus began my adventure. Ten years later, typographic tattoos are more popular than ever, and I am […]