About
Ina Saltz is an art director, writer, photographer, and professor emeritus at The City College of New York.
Her areas of expertise are typography and editorial publication design. Ina has created ten popular courses on typographic topics for LinkedIn Learning.
Ina is the author of the Body Type series of books on typographic tattoos, as well as Typography Essentials: 100 Design Principles for Working With Type. She is a co-author of Typography Referenced: A Comprehensive Visual Guide to the Language, History and Practice of Typography, named one of the best eleven reference books of 2012 across all subject matter by the American Library Association.
She has written over fifty articles on design and typography, contributed to five books by Steven Heller, and authored fifteen essays for Phaidon’s Archive of Graphic Design.
Ina served as the Design Director at Time Magazine (International Editions), Worth Magazine, Golf Magazine and others. She was one of the first art directors to work on a computer at Time Inc’s Teletext Project. Ina frequently lectures on topics related to magazine design and typography and has chaired, co-chaired, and judged numerous design and typography competitions. She is a two term board member of the Type Directors Club.
Ina lives in New York City with her husband. She has no pets or tattoos, but she does have favorite typefaces (Requiem, Bickham Script, and Franklin Gothic No. 2) and favorite characters (&, Q, Z, and R).
Speaking at these events
The Design + Marketing Summit 2026
Master design and production techniques for social media, email, print, video, and more.
Articles
See all articlesBook Excerpt: Typography Essentials
Ina Saltz shows how to make use of case, leading, images, and more to create beautiful and effective layouts with type.
A Different Kind of Body Type: Typographic Tattoos
I was on a crosstown bus in Manhattan in 2003 when I spotted a typographic tattoo: quite large and quite visible: it was the word “happy” in tightly-kerned lowercase Helvetica. I was mesmerized! I had to know more. Thus began my adventure. Ten years later, typographic tattoos are more popular than ever, and I am […]
