Before&After: Picture It Twice
Use the same image twice—differently—to fill your space beautifully.
Next time a photo is your center of interest, try this: Use a small version full strength and a large ghosted version at light opacity. An image communicates differently at different sizes, so you double (or more) its effectiveness. And an image readily coordinates with itself, so design is easy. This 15-page article from issue 44 of Before&After Magazine shows you how to use the same image twice—differently—to fill your space beautifully.

Two views of the same person—one from audience distance and one up close—make different but complementary impressions, one in body language, the other in facial expression. You’ve seen this effect on those huge onstage video monitors.

© John McWade/Before&After Magazine, courtesy of Gaye Anne McWade.
Commenting is easier and faster when you're logged in!
Recommended for you
Creating a “Fold Back” Heading Effect in InDesign with a Paragraph Style
Create a fun "fold back" text effect without using anchored objects or custom fo...
dot-font: The Best Brochure Fonts
How to make good choices about typefaces for projects that are a few pages long...
Visualizing Data
Try these simple (and scientific) data visualization principles to engage your a...
