Managing Problems With Rotated Images in InDesign

10

Does anyone else have problems with poor previews of placed graphics in InDesign? Or poor results when exporting an InDesign page to JPEG format? If so, I hope you’ll add your comment on this page.

Recently, I wanted to make a simple ad in InDesign that included a PDF of a book cover, and export it as a JPEG. My client was justifiably proud of the book I’d helped him publish, and he needed an ad to include in an email. Easy, right? Unfortunately, that’s when things got absurdly complicated in InDesign, and even Adobe’s InDesign development team couldn’t resolve the problem…

The setup:

Here are the steps I followed. Feel free to repeat them with your own files and see what results you get.

1. Create the book cover in either InDesign or QuarkXPress (it doesn’t matter which) and export to PDF.

2. Place the PDF of the book cover into InDesign CC or CC 2014 and rotate slightly (in this case, 4°).

3. Set the Display Performance in InDesign to High Quality Display (for maximum preview quality).

The result:

Individual characters in text jump up and down on their baseline, both when previewed in InDesign and when exported as a JPEG from InDesign.

I contacted Adobe about the problem, and they said that InDesign uses the same rendering engine for placed PDFs that Acrobat uses to display PDFs. This seems to be true, since the bouncing text problem appears in Acrobat as well. They also said that because of my report they’ve begun working on a fix.

An Alternate approach:

1. Use Photoshop to convert the PDF of the book cover to PSD or TIFF.

2. Repeat steps 2 & 3 above in InDesign.

The result:

Unacceptably jagged lines and text, either when previewed in InDesign or when exported as JPEG from InDesign. Acceptable output when exported to PDF.

Below is a screen shot of all three formats (PDF, PSD, and TIFF), as they appear when imported onto a page in InDesign CC 2014 (with High Quality Display enabled). Click the image for a closer look.

Additional tests:

1. Try a different PDF, like the London Tube map, which you can download from the official website.

2. Try a TIFF of that same map, converted by Photoshop.

3. Try an EPS of that same map, converted by Acrobat.

4. Try a vector-based PNG.

The result:

Same as above — text in PDF or EPS bounces up and down on their baseline, vector lines and text in any format unacceptably jagged in preview or when exported from InDesign to JPEG.

Below are screen shots of these other files and formats, as they appear when imported onto a page in InDesign CC 2014 (with High Quality Display enabled). Again, click each image for a closer view.

PSD test

TIFF test

EPS test

PDF test

PNG test

 

How QuarkXPress Compares

Searching for options, I reproduced the same tests in QuarkXPress 10 and the results were far superior, both when previewed on-screen and when exported to JPEG. (I used Markzware’s incredibly handy ID2Q XTension to convert the InDesign document to QuarkXPress.

Here are screenshots of the same pages in QuarkXPress 10:

PSD test

TIFF test

EPS test

PDF test

PNG test

Book Cover Tests

Note that in every example, the lines are less jaggy and the text characters do not bounce up and down on their baselines. (The white circle in the second book cover image is due to a bug explained below.)

Text is also clearer in QuarkXPress

QuarkXPress also displayed a better preview of text (in my opinion).

Ad preview in QuarkXPress

Ad preview in InDesign

Exported JPEGs are also better from QuarkXPress

QuarkXPress also exported the finished ad as a JPEG far better than InDesign:

JPG from QuarkXPress

JPG from InDesign

QuarkXPress has its own issues

Unfortunately, I ran into a bug in QuarkXPress because I used a feature not available in InDesign: I filled the circle with a full circular blend from White to None (transparent). While this doesn’t present a problem when printing or exporting to PDF, the preview in QuarkXPress shows a solid white circle. I contacted Quark and they said they are working on a fix.

Here’s the ad in QuarkXPress:

And exported to PDF:

So, what’s a busy designer to do?

Even though the preview of the placed PSD file looked bad in InDesign, and the exported JPEG of the ad was unacceptably rough and jaggy, the ad exported properly to PDF. So, the final solution was to export the layout from InDesign to PDF, then open the PDF in Photoshop and export it as a JPEG for the client’s email. The result was usable.

In the end, what I expected to be a simple process of dropping some content onto an InDesign page and exporting it, instead turned into a convoluted series of trial-and-error stabs in the dark. I was left with the lingering question of, “if Quark can give me perfect previews and exports, why can’t Adobe — especially when they own the technology?” Hopefully a fix is on the way soon.

Please add your own experiences to the Comments section below, and perhaps the folks at Adobe will see these reports of sub-par previews as an opportunity to improve them, and consequently improve the daily experience of designers everywhere.

***

Jay Nelson is a printing, design, and publishing industry veteran. As editor and publisher of Design Tools Monthly for 21 years, he chronicled publishing’s evolution from manual paste-up to iPads. He loves fonts and font technology, manages PhotoLesa.com and publishes e-books at TheSkinnyBooks.com.

 

Editor in Chief of CreativePro. Instructor at LinkedIn Learning with courses on InDesign, Illustrator, Photoshop, GIMP, Inkscape, and Affinity Publisher. Co-author of The Photoshop Visual Quickstart Guide with Nigel French.
  • Robin ID says:

    Use Photoshop to make eveything into a tif if you plan to do anything but a straight “place” in InDesign. Your printer will thank you. (PDF files are notoriously flakey anyway. I have to send ads to a publisher who only takes pdf files. Their proofs never look good and don’t even pass their own analysis. I have to make the ad into a flattened tif, place it on a page and make a pdf from that. Then it will be fine.)

  • David Blatner says:

    Robin: But there’s a major problem with your suggestion… everything gets turned into a bitmapped image! The goal is to keep everything as vectors when possible, so they will stay sharp-edged no matter the resolution or size you print them at.

  • Guest says:

    Baseline shenanigans go away if you convert the text to outlines before PDF export (you can always Undo after the export). On the other hand, I’ve never had this problem with placed PDFs, which are always preferable to PSD or TIFF if you have vector information you need to preserve.

    Thinking over why that might be, the most likely reason is that I never export at 72 ppi, but 144 or 288 ppi (both even multiples of 72) at Maximum quality and create the smallified version for web or email in Photoshop using Save for Web. InDesign doesn’t have the image manipulation skills of Photoshop, and trying to export a web-ready image directly is going beyond what it is capable of. Using even multiples of 72 helps ensure the best quality export.

  • Robin ID says:

    If you’re sending out ads and you don’t want the print publisher to make changes, and they have a set resolution, then having the vector availability is not necessary. 

  • John Smith says:

    Why in the world would you rotate an image 4˚?

  • Jay J Nelson says:

    John: for the same reason you’d tint a background 25% instead of 30% or kern a headline. It improved the layout.

  • The Bumble says:

    InDesign’s JPEG export module has no color management, so we always export to PDF and rasterize that PDF in Photoshop. The color of the resulting raster file is much more faithful to the original.

    As for the preview, well, it’s just a preview…

  • The Bumble says:

    Why wouldn’t you?

  • Jay J Nelson says:

    Ah, but even then, the text in a rotated PDF will bounce up and down on its baseline. And as for “just a preview”, that’s what everyone hated about older versions of QuarkXPress. If you’re using InDesign to accurately align objects on a page, then having an accurate preview of, say, a placed PDF or EPS file, is absolutely necessary.

  • Jo Perry says:

    I rotated a high res TIFF in InDesign and it instantly looked jagged and pixellated. Other TIFFS in my layout looked fine, but this one had a clipping path, I wonder if that was something to do with it? Ignored it as it looked fine when I exported as a high res PDF, but when the printer’s proof came back, it looked jagged just like it looked in InDesign. I ended up rotating the image in Photoshop instead so that I didn’t need to rotate it in InDesign which got rid of the problem.

  • >