Hail to the Glyph: Hillvetica is a Typeface with Presidential Ambitions

Hillary Clinton’s announcement that she was officially running for President in 2016 was accompanied by the unveiling of her campaign logo.

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And while the logo seems to have been designed to appeal to both “blue” or “red” folks, thus far it has received mixed reviews at best. Some praised its simplicity, others calling it amateurish, and a ripoff of the FedEx logo.

But one man in particular was especially inspired — not to vote for Hillary, but to design a font based on her logo. Behold, Hillvetica!

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OK, in truth, the font does not yet exist (it’s just a series of sketches so far), because the designer, Rick Wolf, doesn’t own the software to produce a font. But this is the 21st century, and where there’s a good idea, there’s a crowd-funding campaign to make it a reality. Thus, you can head over to GoFundMe.com and chip in to help Rick buy a copy of the Glyphs apps that he can use to create Hillvetica.

At this time, the campaign for Hillvetica has been successfully funded, but you can still pledge some of your hard-earned dough to encourage Rick. And if you pledge $50 or more, he’ll design a logo for you as a way of saying thanks.

Just one question: if Mrs. Clinton does get elected next year, will that make Rick Wolff the Kerner-in-Chief?

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Posted on: April 21, 2015

Mike Rankin

Mike is the Editor in Chief of InDesignSecrets.com, InDesign Magazine, and CreativePro.com. He is also the author of several lynda.com video training series, including Font Management Essential Training, InDesign FX, and InDesign CC: Interactive Document Fundamentals.

2 Comments on Hail to the Glyph: Hillvetica is a Typeface with Presidential Ambitions

  1. Really looking forward to the copyright infringement lawsuit from the Clinton campaign, which will vacuum up all of the revenue from GoFundMe 😉

  2. Actually, the GoFundMe was for the font-making app. The font will be released open-source.

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